This day falls in December and marks the speaking of the Bhagavad-Gita, which can be translated as the ‘holy song of the Lord’, by Lord Krishna to Arjuna 5000 years ago on the battlefield of Kuruksetra in North India.
In ISKCON devotees gather at the temple in the evening to read all 700 verses of the Bhagavad-Gita together. This takes several hours and the experience is very uplifting and purifying.
On this auspicious occasion, many well-wishers sponsor copies of the Bhagavad-Gita As It Is, which is Srila Prabhupada’s translation of the original Sanskrit text, to be distributed to schools, prisons, hospitals and other welfare organizations.
In the Bhagavad-Gita, Chapter 18, texts 68 and 69, Krishna says, “For one who explains this supreme secret (Bhagavad-Gita) to the devotees, pure devotional service is guaranteed, and at the end he will come back to Me. There is no servant in this world more dear to Me than he, nor will there ever be one more dear.”
So on the occasion of the next Gita Jayanti, please join us in distributing this supreme knowledge. No other charity can surpass the gift of a Bhagavad-Gita As It Is.